Laser coders have superior performance and are widely used in many fields

In the past ten years, the domestic laser industry has developed rapidly, and the industry competition has become increasingly fierce. In the segmented field of laser marking with the highest industrial development maturity, the market competition has reached a white-hot level. In the laser marking industry, there are many scenes such as price competition, performance diving, escape from the domestic market, transformation of other businesses, and the rise and fall of enterprises. In the first half of 2019, the mainstream companies of laser marking machines have experienced a big dive in performance, but the overall market still maintains a steady growth. While the companies are deeply immersed in the market doubts in the first half of the year, they are also exploring the interlaced background of multiple internal and external factors in the industry. , Where is the future of the fiber laser marking machine market?

The laser marking machine has excellent performance, and fiber lasers are widely used in the marking field

The domestic laser marking industry has developed over 50 years In 2009, it is the earliest development and the highest penetration rate of laser equipment applications in China. Laser marking machines have been widely used in optical fiber communication, laser space telecommunication, industrial processing, military defense and security, medical equipment and instruments, and large-scale infrastructure construction. and other fields.

As the core device of laser marking machine, low-power lasers are classified into four categories: CO2 lasers, semiconductor lasers, solid-state lasers and fiber lasers. Fiber lasers have the characteristics of high conversion efficiency, small size, excellent beam quality, high reliability, good stability, long working life, and easy to achieve high power. Fiber laser marking machine has become an alternative to pneumatic marking, inkjet printing, chemical corrosion, electrical discharge machining, mechanical New products for traditional marking processes such as stamping.

The fiber laser marking machine market has continued to grow rapidly for many years. The fiber laser marking machine is an industry with the most mature development in the field of laser equipment, the lowest threshold for industry entry, and the widest range of terminal applications. .

Laser Marking Machine

The driving forces behind the rapid growth of the fiber laser marking machine market are as follows

(1) The rapid development of industrial automation in my country , the requirements for industrial processing quality are constantly improving, and the demand for laser marking equipment is strong; , replacing the traditional marking process, the market application is rapidly expanding.

(3) Compared with semiconductor laser marking machine, CO2 laser marking machine, green light/ultraviolet laser marking machine, fiber laser marking machine has wider application fields, convenient operation and high precision. and other advantages, are gradually eroding the market share of solid-state and carbon dioxide lasers.

(4) Technological progress has lowered the entry barrier for the fiber laser marking machine market, and a large number of companies have rushed into the industry to intensify competition in the industry, which in turn accelerates price reduction, technology optimization, product upgrades, and increases the penetration rate of mature markets. At the same time, new products and new applications have been further explored.

The further compression of the profit margins of domestic laser marking machine industry enterprises has made enterprises seek new development directions one after another. Foreign markets; the second is to lay out markets such as laser cutting, laser welding or laser cleaning with high added value; the third is to abandon the mid-to-low-end market and focus on vertical segments to create customized markets.

Judging from the intensity of competition, the fiber laser marking machine market seems to have turned into a red sea. The price war has continued for many years, and the industry profit margin has continued to decline. However, from the perspective of the overall demand of the terminal market, with the gradual expansion of the application field of fiber laser marking machines, coupled with the increase in the localization rate of components such as pulsed lasers and grating fibers, the cost of marking machines continues to decrease, and the market demand for fiber laser marking machines With greater excitation and release, the overall upstream fiber laser shipments and the downstream fiber laser marking equipment market will continue to grow.

Laser marking machine

In the second half of 2019, the price of upstream pulsed lasers will generally be further lowered. Driven by the broad industry development prospects, Fiber laser marking machine enterprises will survive the fittest in the competition, the industrial development will smoothly transition to the industrial structure adjustment period, and the product price will gradually return to a reasonable price with a clear echelon.

In terms of terminal demand, with the development of the 5G communication industry and the rapid implementation of the 'National VI' for automobiles, my country's consumer electronics, Internet of Things, home furnishing, and automotive industries are increasingly interested in fiber laser marking. Machine demand will be further released, the penetration rate of fiber laser marking machines in various industries will further increase, and the driving force of market demand will remain strong. It is expected that the fiber laser marking machine market will be bright in the second half of 2019, and the overall shipments of the fiber laser marking machine market will further increase.

In the face of the huge market prospect and the coexistence of competitive pressure in the fiber laser marking machine market, more and more competitors are entering the laser marking machine market. The winners of post-Z must strengthen their comprehensive competitiveness, continuously improve the added value of products, after-sales service capabilities and the core competitiveness of enterprises; accelerate the transformation of enterprises into intelligent manufacturing equipment integrators; promote the diversified businesses of marking, cutting and welding products; In line with the trend of the market sinking to third- and fourth-tier cities, we will strengthen market development capabilities and further promote the company to a new level.

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