The laser marking machine has superior performance and is widely used in many fields

In the past decade or so, the domestic laser industry has developed rapidly, and industry competition has become increasingly fierce. In the segmented field of laser marking, which has the most mature industry development, market competition has reached a fierce degree.

In the laser marking industry, prices are smashing, performance has plunged, escaping from the domestic market, transforming other businesses, and enterprises are emerging in an endless stream.

In the first half of 2019, mainstream laser marking machine companies have seen performance jumps, but the overall market still maintains steady growth. While companies are deeply mired in market doubts in the first half of the year, they are also exploring multiple influencing factors inside and outside the industry Under the background of interleaving, where is the future of the fiber laser marking machine market? The laser marking machine has superior performance, and the fiber laser is widely used in the marking field. The domestic laser marking industry has been developed for more than 50 years. It is the earliest development and the highest penetration rate of laser equipment application in China. The laser marking machine has been widely used Optical fiber communication, laser space long-distance communication, industrial processing, military and national defense security, medical equipment and instruments, large-scale infrastructure construction and other fields.

As the core device of laser marking machine, low-power laser has four categories: CO2 laser, semiconductor laser, solid-state laser and fiber laser.

Fiber laser has the characteristics of high conversion efficiency, small size, excellent beam quality, high reliability, good stability, long working life, and easy realization of high power.

The fiber laser marking machine has become a substitute for pneumatic marking, inkjet printing, chemical corrosion, electrical New products of traditional marking techniques such as spark machining and mechanical stamping.

The fiber laser marking machine market has continued to grow at a high speed for many years. The fiber laser marking machine is the industry with the most mature development in the field of laser equipment, the lowest barriers to entry, and the most extensive terminal applications.

The driving forces behind the rapid growth of the fiber laser marking machine market are mainly as follows

(1) The rapid development of industrial automation in China, the continuous improvement of industrial processing quality requirements, and the strong demand for laser marking equipment; /p>(2) The fiber laser marking machine replaces traditional marking technology with its advantages in life, energy consumption, processing effect, and can meet special applications, and its market application is rapidly expanding.

(3) Compared with semiconductor laser marking machine, CO2 laser marking machine, green/ultraviolet laser marking machine, fiber laser marking machine has a wider application field, convenient operation and high performance. Advantages such as precision are gradually eroding the market share of solid-state and carbon dioxide lasers.

(4) Technological progress lowers the entry barrier of fiber laser marking machine market, and a large number of enterprises are influencing competition in the industry, which in turn accelerates the promotion of price reduction, technology optimization, product upgrading and upgrading, and enhances the use and penetration of mature markets At the same time, new products and new applications have also been further explored.

The further compression of corporate profit margins in the domestic laser marking machine industry has caused companies to seek new development directions. Three transformation models have emerged in the market: one is to transfer from domestic to foreign markets; the other is to lay out Markets such as laser cutting, laser welding or laser cleaning with high added value; the third is to abandon the low-end market and focus on the vertical segmentation of the industry as a customized market.

Judging from the fierce competition, the fiber laser marking machine market seems to have become a red sea. The price war has continued for many years, and the profit margin of the industry has continued to drop.

However, from the perspective of the overall demand of the terminal market, with the gradual expansion of the application field of fiber laser marking machine, coupled with the increase in the localization rate of pulse lasers and grating fibers and other parts, the cost of the marking machine continues to decrease, and the cost of fiber laser marking The market demand for marking machines will be more excited and released, and the overall shipments of upstream fiber lasers and the downstream fiber laser marking equipment market will continue to grow.

In the second half of 2019, the price of upstream pulsed lasers will generally be further reduced. Driven by the broad industry development prospects, fiber laser marking machine companies will survive the competition and the industrial development will smoothly transition to the industrial structure adjustment period. Product prices will gradually return to reasonable price levels with distinct steps.

In terms of terminal demand, with the development of the 5G communication industry and the rapid implementation of the automotive 'National VIThe penetration rate of standard machines in various industries will further increase, and the market demand driving force will remain strong.

It is expected that the fiber laser marking machine market will be dazzling in the second half of 2019, and the overall shipment volume of the fiber laser marking machine market will further increase.

In the face of the huge market prospects and the coexisting competitive pressure of the fiber laser marking machine market, more and more competitors are entering the laser marking machine market. If companies want to become the final winners, they must strengthen their comprehensive competitiveness. , To continuously improve the added value of products, after-sales service capabilities and core competitiveness of the company; accelerate the transformation of enterprises to intelligent manufacturing equipment integrators; promote the diversified business of marking, cutting, and welding products; conform to the market and sink into third- and fourth-tier cities To strengthen the market development ability and further promote the enterprise to a new level.

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