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Leadtech Printer-Leading Manufacturer in the Coding & Marking Industry since 2011.

Small characters spray code to allow consumers to drink 'clearly'

Near the New Year, 'wine' has always been indispensable in various occasions such as marriage of friends, gatherings of colleagues, classmates and friends, and gifts. And the tragedy of fake wine in Shanxi in 1998 is still vivid. There are always some criminals in order to seek violence, taking advantage of the increasing demand for drinks at the end of the year, they wantonly manufacture and sell fake and inferior drinks; consumers suffer heavy losses.

At the same time, it also severely disrupted the order of the market economy. How do consumers choose when buying wine?

1: Choose regular channels to buy

There are some wine merchants who are trying to make a profit and win the prize of the wine they sell. It is a name similar to that of a famous brand wine, pretending to be a famous wine. For example, 'Lafite EmpireIt’s especially important to note that some wines use original bottles, stoppers, and wine labels to 'fake wine in real bottles' and produce fake wines that are very lifelike and very realistic. It is difficult to distinguish, so when buying wine at the end of the year, we still choose formal channels.

Two: Look at the appearance of the product

Blending fake wine is blended with industrial raw materials such as methanol, pigments, flavors, etc. Liquor or wine. Generally speaking, the outer packaging box of fake and inferior liquor is relatively old, the trademark is relatively obscure, and the seal is relatively simple. The bar code, production date, batch number, and anti-counterfeiting mark on the wine label Can't wait. The bottoms of counterfeit wines are generally prone to deposits.

There are also many omissions in the information on the wine label. Some fake foreign wines lack Chinese or even English backing labels, making it easier for consumers to identify them.

Three: Don’t be blinded by 'year'

If you buy wine instead of a gift for self-drinking, of course Give the old wine a face. And some illegal merchants have taken advantage of the consumer’s 'grabbing old' psychology, falsely labeling the wines produced as 'ten years old' and '50 years old'. However, most ordinary consumers lack the ability to discern this. Some consumers even think that the aged wine must be better than the new wine, so they are blinded by the vintage concept of the wine.

There are still many consumers who are still at a loss in the face of the dazzling variety of wines on the market.

Therefore, it is very necessary for wine production enterprises to build an effective food safety traceability system. In September 2015, the State Food and Drug Administration issued the 'Guiding Opinions on the Establishment of Quality and Safety Traceability System for Liquor Production EnterprisesTraceability system; and ensure that the product can be traced effectively in all links from the procurement of raw and auxiliary materials to the product

Therefore, I believe that in the near future, consumers only need to move their fingers and scan the QR code on the bottle to drink clearly.

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